Top Reasons for Cart Abandonment #1: Required Registration
One of the most common forms of wrong thinking in eCommerce is not putting yourself (as the business owner) in your customer’s shoes. Imagine that you are in a brick & mortar store ready …
All • Reducing Friction • Serving Your Customers
By: Joshua Bolt
January 24, 2014
The Top 8 Things to Get Right in Replatforming Your Ecommerce Site
As an ecommerce professional, one of the biggest challenges – if not the biggest challenge – you'll face is replatforming your company's online store. As you get started, it can feel overwhelming.…
ROI & KPIs • Strategy & Discovery
By: Nicole Reed
December 9, 2020
Quickstart Guide: Using WordPress Vs. Shopify to Build Your Brand Through Content Marketing
In recent years, direct-to-consumer (DTC) brands have become a headline story in retail. This is an exciting development, but haven’t direct-to-consumer companies always existed? Indeed, retailers h…
Platform Talk • Strategy & Discovery
By: Tiffany Kuchta
November 22, 2019
How the Holidays (Like Everything Else) Are Different for Retailers This Year
The Spanish poet Antonio Machado famously wrote, "We make the road by walking." Little did we know at the start of 2020, how well his words would describe this year for retailers. Merchants have had t…
Modern Business • Serving Your Customers
By: Nicole Reed
November 2, 2020
7 New Customer Expectations for Holiday 2018
As the first step to success, it's essential for retailers to understand the updated customer expectations for Holiday 2018. Last year broke records for holiday shopping, and with another strong year…
Ecommerce Inspiration • Reducing Friction • Serving Your Customers • Trends & Predictions
By: Nicole Reed
August 7, 2018
Ecommerce Development Retainers: How to Get the Most Benefit from Ongoing Support
As ecommerce grows into its third decade, one fact is certain: it continually evolves. In this changing reality, retailers thrive when they keep evolving, too. In order to keep an ecommerce site worki…
By: Sara Bacon
May 7, 2019