• 6 minute read

    The Top 8 Things to Get Right in Replatforming Your Ecommerce Site

    As an ecommerce professional, one of the biggest challenges – if not the biggest challenge – you'll face is replatforming your company's online store. As you get started, it can feel overwhelming.…

    ROI & KPIsStrategy & Discovery

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  • 5 minute read

    How to Better Measure Ecommerce Conversion Rate

    In discussing conversion rate optimization (CRO), there are two points that everyone can agree on. First is the definition itself of an ecommerce checkout conversion rate: it's the number of sessions …

    CROROI & KPIs

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  • 6 minute read

    Avoid These 4 Sneaky Data Migration Pitfalls that Delay Ecommerce Site Launch

    As an online retailer, one of the biggest projects you can undertake is replatforming your ecommerce site. And, within this, one of the most important aspects is migrating your company data from the o…

    AllROI & KPIsStrategy & Discovery

  • 5 minute read

    How Understanding the Life Cycle Stages of an Ecommerce Website Can Facilitate Growth

    As an ecommerce leader, you know that business is not always a straightforward trajectory of growth. Healthy businesses of all kinds experience cycles, and online retail is no different. In my experie…

    ROI & KPIsStrategy & Discovery

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  • 11 minute read

    How To Leverage Technical Discovery to Mitigate Risk and Boost Ecommerce ROI

    As an ecommerce retailer, it's critical to keep your technology up to date in order to stay competitive. Over the course of your business, you'll very likely have to undergo an extensive development p…

    ROI & KPIsStrategy & Discovery

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  • 13 minute read

    Ecommerce Development Retainers: How to Get the Most Benefit from Ongoing Support

    As ecommerce grows into its third decade, one fact is certain: it continually evolves. In this changing reality, retailers thrive when they keep evolving, too. In order to keep an ecommerce site worki…

    Modern BusinessROI & KPIs