• < 1 minute read

    Your Ecommerce Store Needs a Gift Guide: Full Action Plan and Examples

    Use a gift guide to help new and returning customers find products they want to buy.

    Ecommerce InspirationServing Your CustomersStrategy & Discovery

    Read more
  • 4 minute read

    How to Ensure Your Landing Page Nurtures New Visitors

    New visitors are unlikely to convert when they land on your store. And that's costing you money. Learn what new visitors are expecting to see on a landing page and ways you can motivate them to co…

    CROServing Your Customers

    Read more
  • 4 minute read

    Customizing Your Ecommerce Store to Compete With Amazon

    Consumers can find it hard to resist the pull of Amazon. We've put together some ways your ecommerce store can still compete. Learn how to provide a better experience and give customers what they want…

    CROServing Your Customers

    Read more
  • 3 minute read

    Video: Improve Conversions by Educating Your Ecommerce Customers

    Some products are self-explanatory, such as a shirt or sunglasses. But if your products venture into a new category, are used in a unique way, or have technical aspects, you'll want to educate your si…

    Ecommerce InspirationServing Your Customers

    Read more
  • 4 minute read

    Video: How to Structure Website Footers to Better Serve Customers

    The star of your ecommerce store will always be your inventory. Yet your company's website needs to convey important additional information to customers. This includes things like your returns policy,…

    Reducing FrictionServing Your Customers

    Read more
  • 6 minute read

    Designing Homepage Carousels that Draw Customers Into Your Store

    Homepages have become a place with multiple goals: merchandising, promoting sales, brand introduction, showcasing social proof and press. Sometimes the homepage can feel too long. Or it can feel as th…

    CROServing Your Customers

    Read more