• 5 minute read

    Above the Fold Optimizations for Ecommerce

    Video: Above the Fold Optimizations for Ecommerce If nothing else, visitors will see the "above the fold" area on your site. Users won't scroll unless they need to, so try to give them the most use…

    CROEcommerce Inspiration

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  • < 1 minute read

    Your Ecommerce Store Needs a Gift Guide: Full Action Plan and Examples

    Use a gift guide to help new and returning customers find products they want to buy.

    Ecommerce InspirationServing Your CustomersStrategy & Discovery

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  • 3 minute read

    Video: Improve Conversions by Educating Your Ecommerce Customers

    Some products are self-explanatory, such as a shirt or sunglasses. But if your products venture into a new category, are used in a unique way, or have technical aspects, you'll want to educate your si…

    Ecommerce InspirationServing Your Customers

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  • 5 minute read

    Ecommerce Stores That Break the Rules

    You’ve looked at enough ecommerce stores, after a while the sites become predictable. Stores often use the same theme, similar fonts, similar colors, and in doing so make it hard for themselves to s…

    CROEcommerce InspirationTrends & Predictions

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  • 4 minute read

    Video: Home Page Elements for Ecommerce Retailers to Test

    As the saying goes, "You never get a second chance to make a first impression." For ecommerce retailers, this is especially true for your store's home page. The home page is typically the most popular…

    Ecommerce InspirationStrategy & Discovery

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  • 4 minute read

    Video: Product Recommendations that Solve Customer Problems

    Retailers often use product recommendations with the goal of increasing average order value (AOV). While this is an understandable mindset, it can sometimes ignore the most important person in the equ…

    Ecommerce InspirationServing Your Customers

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