• 6 minute read

    The 4 Rules of Error Messaging that Keep Customers Converting in Checkout

    When you think about it, errors in physical retail stores are not all that common. Occasionally, a store’s systems go down or a customer's credit card doesn't swipe properly.  But when someone i…

    Reducing Friction • Strategy & Discovery

    By: Lauren Tonge
    April 13, 2021

    Read more
  • 7 minute read

    8 Features to Test to Get More Onsite Email Sign Ups

    Ecommerce teams know the challenge: how do you get people to engage with your emails - especially when they haven't bought from your store yet? Marketing teams spend a lot of time and money directing …

    All • Serving Your Customers • Strategy & Discovery

    By: Lauren Tonge
    March 23, 2021

    Read more
  • 6 minute read

    The Top 8 Things to Get Right in Replatforming Your Ecommerce Site

    As an ecommerce professional, one of the biggest challenges – if not the biggest challenge – you'll face is replatforming your company's online store. As you get started, it can feel overwhelming.…

    ROI & KPIs • Strategy & Discovery

    By: Nicole Reed
    December 9, 2020

    Read more
  • < 1 minute read

    Checklist Download: 81 Data Points to Review for Your Data Migration Strategy

    One of the biggest projects ecommerce teams face is replatforming your site. Further, when replatforming, the smooth transfer of data – products, customers, orders, and more – is everything. Yo…

    Strategy & Discovery

    By: Nicole Reed, Tiffany Kuchta
    October 20, 2020

    Read more
  • 5 minute read

    Video: How to Communicate Your Company’s Unique Selling Propositions (USPs)

    As a retailer, of course you know what makes your company's products special. But do your customers? Sometimes your unique selling propositions (USPs) are so embedded in your team's thinking that it's…

    Ecommerce Inspiration • Strategy & Discovery

    By: Lauren Tonge
    October 13, 2020

    Read more
  • < 1 minute read

    Download Command C’s CRO Assessment Tool to Boost ROI Quickly

    Ecommerce sites are complex systems with many different aspects and features. From checkout experiences to branding to hosting and site speed, an ecommerce site is comprised of numerous departments th…

    CRO • Strategy & Discovery

    By: Sara Bacon
    September 15, 2020

    Read more