• 5 minute read

    Improve Your BFCM 2022 Strategy: Learnings from BFCM 2021 (Including Free 2022 Strategy Guide)

      Fall means the end of summer, cooler weather, time to pull out the sweaters. For retailers it means the start of Black Friday Cyber Monday (BFCM) planning.  Total sales for BFCM 2021 hit…

    Strategy & Discovery • Trends & Predictions

    By: Lauren
    October 11, 2022

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  • 4 minute read

    Best In Class: 7 Top Menswear Ecommerce Examples from Home to Checkout

    Our last Best in Class articles have been quite popular (check out the 2020 luxury one here and the 2021 article here). We love a good luxury store, but that’s not all the ecommerce world has to off…

    CRO • Trends & Predictions

    By: Lauren
    March 8, 2022

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  • 4 minute read

    5 Ways to Make Your Ecommerce Store More Sustainable

    We’ve all seen the videos about large companies destroying perfectly good returned merchandise or not allowing the donation of food from the end of the day at a bakery. To many of us, we feel a sens…

    Ecommerce Inspiration • Trends & Predictions

    By: Lauren
    February 1, 2022

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  • 5 minute read

    Top 3 Customers Expectations of Payments

    As of 2021, the majority of shoppers still prefer to use credit or debit cards for their orders. It may not feel like that, with the rise of alternative payment methods like Buy Now Pay Later (BNPL) s…

    Reducing Friction • Trends & Predictions

    By: Lauren
    September 21, 2021

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  • 5 minute read

    Ecommerce Stores That Break the Rules

    You’ve looked at enough ecommerce stores, after a while the sites become predictable. Stores often use the same theme, similar fonts, similar colors, and in doing so make it hard for themselves to s…

    CRO • Ecommerce Inspiration • Trends & Predictions

    By: Lauren
    July 20, 2021

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  • 6 minute read

    How Online Sizing Technology Can Boost Conversions: Interview with Nicole Yazolino of Fit Analytics

    Ecommerce has steadily developed for decades, and at the start of 2020, the industry looked to maintain its consistent progress. But given the pandemic, online shopping not only increased this year, i…

    Serving Your Customers • Trends & Predictions

    By: Nicole Reed
    December 1, 2020

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