22 Rules of Online Checkout: What Converts Vs. What Diverts
Last year consumers crossed a threshold: for the first time ever, more people purchased online than in physical stores. Yet, despite the growth in ecommerce, the rate of abandoned online shopping cart…
3 Different Approaches for Adding a Product Configurator to Your Ecommerce Store
If your brand offers customized products, then developing your ecommerce site to integrate this kind of customization is likely top of mind. Product configurators allow customers to design their own p…
How to Optimize Product Variants to Improve the Customer Experience
As retailers grow their stores, they experience the paradox of ecommerce: the simpler something seems to the customer on the frontend, the more complex it is on the backend. At Command C, we often tal…
Innovations that Make Ecommerce More Environmentally Sustainable
In the age of climate change, ecommerce currently has a troublesome impact on the environment. At the same time, consumers are getting used to the ease and convenience of online shopping and home deli…
8 Ways the Holidays Will Be Different in 2017
As retail transforms, the 2017 ecommerce holiday season stands to encapsulate several themes in the industry's evolution. We can imagine this time in the spirit of alchemy–the holidays are when reta…
8 Tech Innovations To Transform Your Ecommerce Apparel Site
Calling all apparel retailers: you know that feeling when things are going well with your ecommerce site, but you know they could be going better? Perhaps you’ve solved your biggest issues. You no l…