We’ve all been in a situation where we had too many choices and felt overwhelmed to make a decision. Sometimes we think we want more options – more is better, right? But studies have shown that to… Read more
Author: Lauren
The 4 Rules of Error Messaging that Keep Customers Converting in Checkout
When you think about it, errors in physical retail stores are not all that common. Occasionally, a store’s systems go down or a customer's credit card doesn't swipe properly. But when someone i… Read more
8 Features to Test to Get More Onsite Email Sign Ups
Ecommerce teams know the challenge: how do you get people to engage with your emails - especially when they haven't bought from your store yet? Marketing teams spend a lot of time and money directing … Read more
Top Shopify Apps to Connect with Customers and Increase AOV
Most ecommerce teams want to connect more with their customers and motivate people to add more items to their carts. Often all it takes is the right offer at the right time. Thankfully, for retailers … Read more
Best In Class 2021: 5 Brands that Communicate Ecommerce Luxury
As a retailer, your online store needs to be both efficient and inspiring. The mechanics have to be seamless, while speaking to your customers in a personal way. This is especially true for luxury com… Read more
How Product Photo Zoom Can Make or Break Ecommerce Conversions
As an online retailer, you probably have a love-hate relationship with your product pages. On the one hand, these pages are how your company presents its products to the world. Your team spends time c… Read more