State of Security It seems there is another data breach at a large brand every other week. The thing is, these aren’t just limited to the big stores. According to Trustwave, small merchants are the… Read more
Author: Lauren
Best in Class: Beauty Ecommerce Stores
Selling makeup online is a blessing and a curse. Anyone in ecommerce knows that the beauty industry is huge and continues to grow. More stores appear online every year, focusing on different markets a… Read more
Best In Class: 7 Top Menswear Ecommerce Examples from Home to Checkout
Our last Best in Class articles have been quite popular (check out the 2020 luxury one here and the 2021 article here). We love a good luxury store, but that’s not all the ecommerce world has to off… Read more
How to Master the Post-Purchase Experience
As ecommerce practitioners, we tend to focus most of our energy on driving visitors to our site and getting them to convert. But the post purchase experience is equally as important for retaining that… Read more
5 Ways to Make Your Ecommerce Store More Sustainable
We’ve all seen the videos about large companies destroying perfectly good returned merchandise or not allowing the donation of food from the end of the day at a bakery. To many of us, we feel a sens… Read more
Identifying Low Hanging Fruit with Great ROI Using Google Analytics
You can spend hours digging around your store trying to find bugs and pages that break. But it’s a fool's errand to jump into a site without knowing where to look first. Google Analytics is the… Read more