Last year consumers crossed a threshold: for the first time ever, more people purchased online than in physical stores. Yet, despite the growth in ecommerce, the rate of abandoned online shopping cart… Read more
Increase Sales with Improved Site Search Using Nextopia
Late last year, the researchers at Smart Insights released data from 65 million online orders that had converted into $2 billion dollars worth of sales. The study offered a lot of info to explore, but… Read more
11 Must-Have Features for Outdoor Ecommerce Sites
“Wilderness is not a luxury but a necessity of the human spirit." -- Edward Abbey We agree, Mr. Abbey. Thankfully so do many outdoor retailers who sell products for our time in the wild. In these h… Read more
Boost Your Average Order Value: Command C’s Top Tips
In the first quarter of 2017, the average order value (AOV) online came in at $82.50. We find it compelling to think about this number in tandem with another stat: It costs 5x more to acquire a new cu… Read more
10 Product Configurators Increasing Sales Today
As ecommerce evolves, anything becomes possible. This is exciting for us as developers, and even more so as we watch customers own this attitude. Shoppers are increasingly designing with an online pro… Read more
Solving Omnichannel Inventory Management with Stitch Labs
The Harvard Business Review kicked off 2017 with an era-defining headline: Study of 46,000 Shoppers Shows that Omnichannel Retailing Works. Customers love omnichannel. When a merchant sells through "a… Read more
22 Rules for Optimizing Product Pages to Increase Online Sales
As people begin the third decade of online shopping, we've collectively created an experience that shoppers have come to expect – and trust. Appealing product pages are a key element of this experi… Read more
Buying Furniture Online: A Retail Industry Transitions
We recently spent a day talking to exhibitors at the International Contemporary Furniture Fair (ICFF) in NYC. This annual show featured talented designers who make everything imaginable for the home. … Read more
Key Apps for a Thriving Shopify Plus Store: Alien Outfitters
Thank you to everyone who joined our second Triangle Shopify Meetup on May 17th! We had a ball hosting with Phil Vanstone of Shopify Partners, and American Underground was the perfect venue. The ev… Read more
How Online Merchants Use Artificial Intelligence to Sell
Today the thought of using artificial intelligence (AI) in your online store may sound more eerie than intriguing. But before we dismiss Rosey the Robot down the Jetsons' conveyor belt, let's talk abo… Read more