If you’ve ever joined hands with someone and tried to keep steps to a song than you know exactly what “It takes two to tango” means. Not only do you have to be confident in taking the next s… Read more
Benefits of Retainer Agreements
A retainer agreement is an arrangement where the client agrees to pay in advance for a specific amount of hours to be allocated to a project. There are many benefits of retainer agreements, and below … Read more
Top Reasons for Cart Abandonment, #6: “When will I receive my item?”
Amazon.com sellers know that their seller rating depends on how well they communicate the shipment of their products. Their seller score can quickly drop if they fail to add tracking informati… Read more
Top Reasons for Cart Abandonment #5: Lack of Perpetual and Persistent Carts
First, let’s define the two: Perpetual Cart: A perpetual cart displays what is in a user’s cart as they navigate around the site (as opposed to only showing what is in a user’s cart w… Read more
Top Reasons for Cart Abandonment #4: Unpredictable Shipping Costs
For online retailers, shipping costs are one of the biggest pain points, often determining your competitiveness in and of itself. For online shoppers, shipping costs are often the most signifi… Read more
Top Reasons for Cart Abandonment #3: Not Enough Payment Options
As we continue our journey seeking to remedy the common cold of cart abandonment, we are reminded that customers love customization – even at the checkout. One of the largest speed bumps at … Read more
Top Reasons for Cart Abandonment #2: Difficulty With Promo Codes
Last week, we talked about required registration as part of our new series exploring eCommerce cart abandonment. This week, we’re looking at where to apply promo codes. Studies show that if you ma… Read more
Top Reasons for Cart Abandonment #1: Required Registration
One of the most common forms of wrong thinking in eCommerce is not putting yourself (as the business owner) in your customer’s shoes. Imagine that you are in a brick & mortar store ready … Read more