Detailed photography, crisp videos, interactive 3D models, and, increasingly, augmented reality experiences all build customer confidence and reduce hesitation at the point of purchase. For brands wit… Read more
Before You Automate Holiday Readiness with AI, Make Sure Your Foundation Can Handle the Load
Every year, Black Friday Cyber Monday reveals which ecommerce operations are ready to scale and which are held together by duct tape. Campaigns launch, traffic surges, automations fire, and backend sy… Read more
Why Magento Site Security Is an Architecture Problem, Not Just a Settings Issue
Online store security is often reduced to a set of best practices: rotate passwords, limit admin access, run vulnerability scans, apply patches. These steps are important, but they don’t address the… Read more
Will Your Site Thrive During BFCM? How to Stress-Test Your Stack Before Black Friday Hits
Black Friday Cyber Monday exposes the truth about every ecommerce operation. Promotions drive surges of traffic, email campaigns trigger thousands of automations, and backend systems are pus… Read more
Why Most Data Migrations Go Off the Rails, and How to Avoid It
As an online retailer, one of the biggest projects you can undertake is replatforming your ecommerce site. And, within this, one of the most important aspects is migrating your company data from the o… Read more
Accessibility Isn’t Just Compliance: It’s Architecture That Scales
When most ecommerce teams hear the word accessibility, their minds go straight to compliance. It is usually framed as a checklist: add alt text, adjust contrast, avoid lawsuits. That view makes access… Read more
Our 7 Step Strategic Guide to Ecommerce Planning & Budgeting
If you’re like many of the direct-to-consumer (DTC) ecommerce leaders we speak with, you’ve probably run into at least one of these scenarios: A costly rebuild that underperforms Mounting … Read more
Stability-to-Scale: A Technical Framework for Ecommerce Leaders
No one in ecommerce sets out on this path because it is easy. Thrilling? Absolutely. Fulfilling? Without question. But easy? Not when you are leading an eight-figure operation. For executives at scal… Read more
4 Data Migration Considerations for Ecommerce Replatforming
It’s nearly impossible to overstate this: a modern ecommerce site is a complex ecosystem. As you evaluate your site, you will not only look at the frontend where your customers view and experience y… Read more
The Real Risks of Technical Debt: How to Build a Future-Ready Store
In ecommerce, technical debt isn’t always obvious. It doesn’t appear on your balance sheet or in a quick analytics report. But for many stores, it’s quietly slowing down development, inflating c… Read more