Selling more and stressing less from the Command Center
In 2014, the #1 reason for online shopping cart abandonment was shipping. Specifically, having shipping costs beyond expectations caused potential customers to flee, according to a report by BI Intell…
All • CRO • Ecommerce Inspiration • Modern Business • Serving Your Customers
By: Melissa EgglestonJuly 20, 2015
Did you dream of being a firefighter when you were a child? Or did you look at firefighters with awe and wonder?
You probably didn’t know then that firefighters are underpaid considering what the…
All • Strategy & Discovery
By: Melissa EgglestonJune 17, 2015
Why pay for functionality you don’t use? As the lead developer for Command C, I led the migration of a client website from Magento Enterprise to Magento Community earlier this year. I’ve expla…
All • Magento • Modern Business • Platform Talk • Reducing Friction
By: Tiffany KuchtaMay 18, 2015
“It’s all about reaching people through social media for us,” explained Gavin Jocius, who manages three profitable ecommerce art websites with over $50M in annual revenue. “Social ecommerce me…
All • Modern Business
By: Melissa EgglestonApril 20, 2015
When was the last time you saw a drunk shopper at the mall? It’s not common to see tipsy people with shopping bags in hand, but the privacy of online shopping allows for this indulgence.
All • Reducing Friction • Serving Your Customers
By: Melissa EgglestonMarch 16, 2015
If you are older than two, you can probably count.
Counting is a good skill. What we can measure, we can change, according to social scientists.
But counting things isn’t the same as understan…
All • Modern Business • Strategy & Discovery
By: Melissa EgglestonFebruary 16, 2015