We’ve all been in a situation where we had too many choices and felt overwhelmed to make a decision. Sometimes we think we want more options – more is better, right? But studies have shown that to… Read more
The 4 Customer Expectations of Post-Pandemic Retail
In an analogy: the Covid-19 pandemic has been like a slingshot for the retail industry. Merchants have always had to evolve to stay relevant, but in the past year, these changes accelerated. One study… Read more
The 4 Rules of Error Messaging that Keep Customers Converting in Checkout
When you think about it, errors in physical retail stores are not all that common. Occasionally, a store’s systems go down or a customer's credit card doesn't swipe properly. But when someone i… Read more
8 Features to Test to Get More Onsite Email Sign Ups
Ecommerce teams know the challenge: how do you get people to engage with your emails - especially when they haven't bought from your store yet? Marketing teams spend a lot of time and money directing … Read more
Best In Class 2021: 5 Brands that Communicate Ecommerce Luxury
As a retailer, your online store needs to be both efficient and inspiring. The mechanics have to be seamless, while speaking to your customers in a personal way. This is especially true for luxury com… Read more
How Product Photo Zoom Can Make or Break Ecommerce Conversions
As an online retailer, you probably have a love-hate relationship with your product pages. On the one hand, these pages are how your company presents its products to the world. Your team spends time c… Read more
The Top 8 Things to Get Right in Replatforming Your Ecommerce Site
As an ecommerce professional, one of the biggest challenges – if not the biggest challenge – you'll face is replatforming your company's online store. As you get started, it can feel overwhelming.… Read more
How Online Sizing Technology Can Boost Conversions: Interview with Nicole Yazolino of Fit Analytics
Ecommerce has steadily developed for decades, and at the start of 2020, the industry looked to maintain its consistent progress. But given the pandemic, online shopping not only increased this year, i… Read more
Checklist Download: 81 Data Points to Review for Your Data Migration Strategy
One of the biggest projects ecommerce teams face is replatforming your site. Further, when replatforming, the smooth transfer of data – products, customers, orders, and more – is everything. Yo… Read more
5 Actions to Take to Increase Ecommerce Sustainability
After years of steady growth, ecommerce has hit warp speed in 2020. More people than ever are turning to online shopping due to stay-at-home orders. At the same time, there's another critical issue at… Read more