Download Command C’s CRO Assessment Tool to Boost ROI Quickly

Image shows ecommerce dashboard highlighting option to display email notification form when product is out of stock

Image via Troop Themes

Posted in CRO, Strategy & Discovery

Ecommerce sites are complex systems with many different aspects and features. From checkout experiences to branding to hosting and site speed, an ecommerce site is comprised of numerous departments that all need to be optimized in their own right. With so much going on, how do you know where to begin optimizing your store?

It’s especially important to get your ecommerce site fully optimized for conversions now as more people turn to online shopping. According to a recent report by McKinsey & Company, 64% of consumers who switched to online shopping in 2020 intend to continue.

With this in mind, we created a diagnostic tool to help retailers quickly identify the areas for optimization that will have the biggest improvement on your store’s success. We based it on the categories online retailers work with everyday: Conversion/cart abandonment, technical issues, customer issues, site administration, UX and content, and frontend issues. Over these six categories, we listed 50 common sources of ecommerce headaches. In other words, these are the top 50 levers merchants can work to optimize their sites.

What areas will provide the most return on investment when optimized? Download our CRO assessment tool below to find out.