B2B Ecommerce: How It’s Different & How to Succeed
It's a fact: B2B ecommerce (business-to-business) differs from B2C ecommerce (business-to-consumer) in key ways. Yet before we explore how, we want to note that our rules for optimized Product Pages a…
All • Reducing Friction • Serving Your Customers
By: Nicole Reed
August 15, 2017
6 Ecommerce Site Security Must-Haves for Magento
Online store security is essential to every ecommerce business. Without it, shopping sites become vulnerable to security breaches. Further, customers won’t complete their purchases if they fear thei…
By: Tim Halbach
February 18, 2020
3 Ways Ecommerce Product Visualization Creates a Better Customer Experience
Studies show that the average online cart abandonment rate is about 75%. For an ecommerce retailer, this means that 3 out of 4 shoppers navigate your site, find and select an item to buy, and add it t…
Modern Business • Serving Your Customers
By: Tiffany Kuchta
January 22, 2020
Ecommerce Code Audits: Create a Plan to Solve Your Retail Site Pain Points
As the year – and decade – in ecommerce comes to a close, it’s time for some real talk. For all the vast improvements in retail tech, a lot of merchants still struggle with some common issues. …
Reducing Friction • Strategy & Discovery
By: Tiffany Kuchta
December 20, 2019
Onsite Product Search: 11 Best Practices for 2020
Merchants understand that when customers land on your ecommerce site and begin searching for products, they are expressing intent. Perhaps it’s an early intent to research and learn more. Or maybe i…
Reducing Friction • Serving Your Customers
By: Tim Halbach
December 10, 2019
10 Inspiring Ecommerce Product Sites Reinventing the Online Store
Here's an idea with staying power: an online store–its product pages, checkout process, everything–needs to be as strong as its products. For ecommerce product sites to really inspire a customer, …
All • Ecommerce Inspiration • Reducing Friction
By: Nicole Reed
October 18, 2017